Expertise
Using our unique Sales Pistons™ methodology we take loosely organized sales and marketing teams and transform them into dynamic and aggressive forces capable of taking market share from your biggest of competitors. We get the right contributions from your marketing, sales, and customer success teams to drive sustainable growth.
Diagnostic Assessment
8-Point Diagnostic Assessment of your sales, marketing and customer success and marketing organizations using our Sales Pistons™ methodology criteria.
We dedicate maximum attention to detail, ensuring your company’s ultimate success. Our proprietary assessment uncovers the obstacles stopping you from being successful so we can fine-tune your sales engine.
What You can Expect
People
Leadership
We look at the levels of support, resources, and tools you provide your sales and marketing organizations. We examine everything from product knowledge to CRM to sales training. Having the right people in the right roles without the right support infrastructure impacts their performance and weakens their chances of success.
For most companies, your greatest resources leave to go home every day. By focusing on people, and aligning their activities with your corporate objectives, We believe leadership can happen at all levels of your company - from the receptionist to the CEO. We help you identify and develop your top talent for every customer facing role and prepare them to lead and assume more responsibilities when your company grows.
Strategy
Execution
The right strategy will result in more leads, improved sales, and more profitable customers. We help each function improve their contribution and work together as a team and cohesive unit. Subsequently everyone understands their role through the entire customer lifecycle
When your teams are aligned and working together, it results in flawless execution. As each team member gets better at what they do, it improves the team’s ability to execute. This needs to be established before you can implement accountability and start measuring productivity. Most companies follow the rule that what gets measured is what gets done. And execution is what gets done.
Process
Efficiencies
It is not enough to have the right people in the right jobs. They need to be performing the right functions that drive the strategies that achieve meaningful results
We eliminate unnecessary activities and are focused only on those activities that drive revenues and achieve your goals. We eliminate unnecessary tasks and time, increase your ability to meet market needs, and execute faster with less stress on your sales engine.
Infrastructure
We look at the levels of support, resources, and tools you provide your sales and marketing organizations. We examine everything from product knowledge to CRM to sales training. Having the right people in the right roles without the right support infrastructure impacts their performance and weakens their chances of success.
Support
The happiest and most satisfied employees are the ones who believe they are given the best chances to be successful at their jobs. More importantly, having a higher level of support from critical resources such as CRM and reporting can mean the difference between success and failure
Incentives
Motivation
The right compensation is all about reinforcing the desired behaviors and outcomes. However, poor sales performance is not about compensation – it is about rewarding the wrong behaviors that are resulting in poor performance. We review how your company rewards those team members who drive more leads, sell more, or have higher customer retention.
The best incentives reward the right behaviors that lead to significantly better results. These improved results will increase compensation and in turn make your compensation plans more competitive without increasing variable commissions or bonuses.
Product
Responsiveness
One of your advantages as an entrepreneurial company is your ability to remain nimble and responsive to changing needs in your marketplace. Most early companies rely on their technology or innovation to establish their early success, only to lose this competitive advantage as they grow.
Product responsiveness makes your products more competitive, more responsive to changing customer and market needs, and even helps you retain larger customers.
Customer Retention
Profitability
To maintain a high growth sales engine, customer retention needs to be over 90%. The fastest way to kill growth is to lose customers from poor adoption or service. We know the most effective and efficient way to hand off new customers to customer success, get them implemented, and get high adoption right away.
The best way to drive profitability is through growth and maximizing your customer’s long term value. This is accomplished through fast adoption, giving them a voice in future enhancements, and growing your footprint with their advisors.
Data and Information
Better Decisions
How well your company captures and uses data and information directly impacts the decision-making capability of your management team.
We improve your decision-making capabilities by placing actionable information in the hands of your sales reps and managers so they can make better decisions faster.